LOYALTY CARD

Loyalty cards — Keep a connection with returning customers

A loyalty card records purchases, service visits or accumulated points. When the shop’s conditions are met, customers receive a gift, complimentary service or another stated benefit. The compact card fits in a wallet and can be brought back to nail salons, spas, restaurants, cafés, boba shops, bakeries and retail stores.

Popular formats

• Stamp or punch cards: Staff stamp or punch the card after a purchase or service. Examples include “Collect 10 Stamps, Get 1 FREE”, “Buy 8 Drinks, Get the 9th FREE”, “Complete 5 Visits, Receive $10 Off” or “Book 6 Services, Enjoy a Complimentary Add-On”. Use a manageable number of clearly arranged spaces.
• Purchase or service visits: Track a selected service or product group, such as manicure, pedicure, an additional treatment, drinks or cakes. State the reward and required number of visits clearly.
• QR or customer code: Link to membership, a website, bookings or an online reward programme. The QR code should accompany useful printed information and a prompt such as “Scan to Join Our Rewards” or “Scan to Check Your Rewards”.
• Folded cards: Add space for stamps, terms and contact information while retaining a business-card-sized format when closed. Suitable for several reward milestones or additional membership details.

Information to include

• Logo, brand name and loyalty programme name
• Stamp or point spaces
• Reward for completion
• Customer name, if needed
• Short conditions
• Contact details, website or QR code

Customers should understand the number of visits required, the reward and the eligible products or services.

How loyalty cards differ

Loyalty cards record repeat purchases or visits. Gift cards represent purchased gift value or a service; appointment cards record dates and times; business cards provide identity and contact details. Give each card a clear purpose rather than combining too many functions.

Materials and dimensions

Common sizes are 3.5 × 2 inches for standard cards and 3.5 × 4 inches before folding, or a custom format for the stamp spaces. Options include coated paper, Bristol, Ivory and art paper. Areas intended for stamps or handwriting need a suitable surface: excessive gloss can slow drying or cause smudges. The rest of the card can use matt lamination or another agreed brand finish.

Design, print and ship from Vietnam to the USA

Send the logo, programme details, number of stamp spaces, reward and quantity. Coordinate with business, gift and appointment cards, coupons, menus and other prints. Check visit counts, rewards and conditions before printing. The finished cards are checked, packed and shipped to your US address. Share your programme and planned quantity for advice on a suitable layout.

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